Moving away from talking about cloud may seem like a mad concept – cloud technology is figuratively and literally everywhere. In fact, Gartner predicts that by 2025, 80% of enterprises will shut down their traditional data centers.
In essence, however, this means that cloud is no longer the future – it is the mainstream choice for enterprises looking to host their applications, broadly speaking at least, with obvious exceptions such as defense and government. In some instances this is 100% public cloud, but more often a hybrid cloud structure with a mix of private cloud data center and public cloud depending on individual enterprise’s needs.
IDC’s research into worldwide cloud spending saw vendor revenue from sales of infrastructure products for all cloud IT grow 48.4% year on year in the second quarter of 2018. In this period, private cloud infrastructure spending alone reached $4.6bn, an annual increase of 28.2%. IDC estimates that for the full year 2018, private cloud will represent 14.8% of total IT infrastructure spending, growing 20.3% year on year.
In the UK, one theory for this increase is that it is attributed to ‘the Brexit effect’ as companies retrench more local and controllable dedicated cloud environments  to protect themselves against the unknown and likely turbulent future. Speaking to a wide variety of organisations, however, they are not of the opinion that Brexit is shaping their cloud strategies.
What is more likely is that with the emergence of new architectures, such as Azure Stack or Google Cloud’s Anthos, which allow companies the flexibility to create on-premise with the potential of moving workloads between public and private clouds in the future, the understood meaning of ‘private cloud’ has shifted; ‘on-premise’ spend is morphing into ‘private cloud’.
Private Cloud Use is Becoming More Sophisticated as Adoption Becomes the Norm 
This increase in prevalence of cloud means

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