By KIM BELLARD
There’s so much going on. There’s the coronavirus: It’s now a pandemic! China can build an entire hospital to treat coronavirus patients in under two weeks! Or there’s primary care: One Medical’s IPO boomed! Amazon, Humana and Walmart are testing their versions! People are flocking away from primary care! Or, on a completely unrelated note, Tesla wants to disrupt auto insurance too.
As interesting as all
those are, it’s augmented reality (AR) that I want to talk about.
Stop thinking about Snap Spectacles or Pokémon Go as what you think of when you think about AR. Stop thinking about the supposed failure of Google Glass. Start thinking about AR being ingrained in our daily lives.
Facebook CEO Mark Zuckerberg believes “at some point in the 2020s, we will get breakthrough augmented reality glasses that will redefine our relationship with technology.” He went on to elaborate:
Instead of having devices that take us away from the people
around us, the next platform will help us be more present with each other and
will help the technology get out of the way. Even though some of the early
devices seem clunky, I think these will be the most human and social technology
platforms anyone has built yet.
Not surprising, Facebook is rumored to be working, in conjunction with Luxottica, on its own (AR) smart glasses project — code name Orion — that is expected to become available sometime between 2023 and 2025. CNBC reported: “The glasses would allow users to take calls, show information to users in a small display and live-stream their vantage point to their social media friends and followers,” and have an accompanying A.I. voice assistant.
Bosch smart glasses display. Credit: Bosch
Apple’s Tim Cook agrees. “I’m excited about AR,” Cook said, reports Silicon Republic. “My view is it’s the next big thing, and it will pervade our entire lives.” Apple’s AR headset is expected to launch as early as this year. Bloomberg reports: “The glasses are expected to synchronize with a wearer’s iPhone to display things such as