It might have been around as a concept for more than a decade but, for many organizations, cloud computing is now becoming core to the way they can actually deliver their ‘business’. Others, however, are joining the ‘cloud club’ – often, it seems, without really knowing why. They just want cloud.  The problem is, they are finding it is not as simple as they thought. It’s not just the next place to ‘run your stuff’, but a whole new world of opportunities.

Cloud should not be about making the same mistakes you already made but cheaper somewhere else, it should be about learning from the past, righting those wrongs and doing things differently.

The bottom line is that nearly everyone is behind the curve on using the cloud, and the opportunities it presents. In the EU, only a third of businesses are in the cloud. Given the seismic acceleration of the digital economy in 2020, it is inevitable that this percentage will change, as businesses try to create new, app-first business models. They’re doing this to capture market share and building stronger relationships with customers; cloud will play a major role in that success, enabling the right apps to run in the right environments, to deliver the right experiences. 

It’s the way the world is going: digitally transformed organisations are projected to contribute to more than half of the global GDP by 2023, accounting for $53.3 trillion.

But adopting cloud solutions and services without really knowing why you need them for your IT, and more importantly, what they deliver for the business, is probably not the right strategy. 

Simply wanting to join the club is not the starting point. Without knowledge of what it can do for your business, it will never live up to its ideal, but simply be a place to repeat mistakes

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